Today I’m going to explore Oltrarno by walking the streets of the city center and its historical, cultural and artistic richness.
First of all, I will indulge in some shopping, a few steps from home. My first stop is LUISAVIAROMA. In the 1930s, it was just a small hat shop on Via Roma. Back then, ladies would change their hats at least three times a day – in the morning, at tea time and in the evening. Today, the most innovative, emerging fashion talents are selected here.
Now I’ll stop at the best color shop ever: Zecchi Colori Belle Arti, on Via dello Studio, for a special art-filled gift. On this streets since ancient times, it has always been a go-to shop for Florentine painters and artisans.
My passion for historical shops is naturally nurtured by the wealth of shops in my neighborhood. A landmark in this area, the Pegna grocery shop is on the same street as Zecchi. Many Florentines fondly remember the times when they used to go to Pegna with their parents or grandparents, who needed to buy some special wax or whatever home supplies, and would always come home with some candy.
Open-air artistic heritage